Making financial literacy accessible to all
Making financial literacy accessible to all
Description
Description
Role
Role
Tools + Methods
Tools + Methods
In 2022 I had the opportunity to work on a team of visual designers, user researchers, project managers, and the product owner to develop a project with a leading fortune 500 investment firm, Classroom Economy was created to help teachers and institutions of learning to provide their students a clear understanding for financial literacy.
Over the course of 7 months, we crafted a new visual identify, brand system, and hierarchy to help Classroom Economy stand on it’s own as a financial literacy platform.
In 2022 I had the opportunity to work on a team of visual designers, user researchers, project managers, and the product owner to develop a project with a leading fortune 500 investment firm, Classroom Economy was created to help teachers and institutions of learning to provide their students a clear understanding for financial literacy.
Over the course of 7 months, we crafted a new visual identify, brand system, and hierarchy to help Classroom Economy stand on it’s own as a financial literacy platform.
Visual Design Consultant
Visual Design Consultant
Figma, Photoshop, Illustrator
Figma, Photoshop, Illustrator
A series of sprints
A series of sprints
This process took several months and worked in two phases. My hand in the project followed the second phase. The work included speaking with representatives of the product owner, comparison to their overall goal of the product, and collaborating with the software development team to ensure we could meet those tight deadlines while producing a powerful MVP that both our team and the product owner would be proud of.
This process took several months and worked in two phases. My hand in the project followed the second phase. The work included speaking with representatives of the product owner, comparison to their overall goal of the product, and collaborating with the software development team to ensure we could meet those tight deadlines while producing a powerful MVP that both our team and the product owner would be proud of.
Wireframing and Ideation
Wireframing and Ideation
Sometimes plans change and nothing is set in stone. Over the course of the design phase, we constantly revisited our sketches and wire-framing of the platform. Many times we made tweaks to the content organization based on the product owner’s critiques. While the main goal of the project stayed the same, several times we revisited the design completely.
Sometimes plans change and nothing is set in stone. Over the course of the design phase, we constantly revisited our sketches and wire-framing of the platform. Many times we made tweaks to the content organization based on the product owner’s critiques. While the main goal of the project stayed the same, several times we revisited the design completely.
An Evolving Design System
An Evolving Design System
As our work progressed, the current design system needed to change as well. Over time we had the opportunity to speak with product owners to meet their needs for a system that was true to Vanguard and still felt vibrant enough for children to learn.
As our work progressed, the current design system needed to change as well. Over time we had the opportunity to speak with product owners to meet their needs for a system that was true to Vanguard and still felt vibrant enough for children to learn.
